BASF continues its partnership with WorldSkills

BASF’s Coatings Division has signed a new multi-year global industry partnership with WorldSkills International. The agreement continues BASF’s long-standing commitment to developing new talent in the automotive refinishing industry and strengthens BASF’s support for the upcoming Global Skills Competition, to be held in Shanghai in October 2022.

Founded in 1950 and held every two years in different parts of the world, WorldSkills competitions are the gold standard of excellence for emerging talent showing off their professional skills. Young competitors reach new heights, while acquiring the training and skills necessary to enter the world of work. WorldSkills competitions have been suspended since 2020, due to the global pandemic, and BASF’s sponsorship is intended to help competitors rise to the challenge, reconnect and recalibrate after the delay.

“BASF realizes that the need for young, well-trained talent is growing worldwide and is proud to partner with WorldSkills,” said Fabien Boschetti, Director, Global Marketing, Automotive Refinish Coatings Solutions. “The event brings together youth, industry, government, education and institutions to promote the benefits of our industry. This helps them to turn their passion into a profession as a skilled automotive painter.

“Professional skills are more important than ever. Young people will guide us on the path to global economic recovery and help us meet future challenges,” said Boschetti. “BASF is proud to partner with WorldSkills International for the next three years through this agreement with the first right to continue beyond.”

Competitors from over 60 countries are expected to attend the 46th World Skills Competition from October 12-17, 2022 in Shanghai, China. Car Painting is one of 63 different skill competitions that will take place. Competitors in the Car Painting category will use products from BASF’s Glasurit premium refinish brand, as they have done in the past.

BASF China recently signed the Letter of Intent with the Executive Board of WorldSkills Shanghai 2022 as the exclusive automotive paint sponsor of WorldSkills Shanghai.

“As the world and BASF prepare for the WorldSkills Grand Finals in Shanghai this year, we are very excited to use our vast knowledge, human resources and training excellence supported by Refinity® digital tools in China on a global platform to help prepare a new generation of spray painters in a repair world now driven by benchmarks for sustainability and digitization. The program will contribute to the economic and social prosperity of the profession” , said Patrick Zhao, senior vice president, BASF Coatings Solutions Asia Pacific.

At the same time, WorldSkills will open its WorldSkills Museum to the public. Located on the banks of the Huangpu River in Yangpu District, the museum is the first of its kind in the world. New exhibits, including Glasurit, will tell the story of how skills have changed and impacted the lives of people and societies around the world.